Advancement Writer
- Employer
- California State University, Sacramento
- Location
- California, United States
- Salary
- Salary Commensurate with experience
- Posted
- Dec 17, 2020
- Closes
- Jan 15, 2021
- Position Type
- Fundraising, Other Fundraising
- Fields
- Education
- Employment Type
- Full Time
The Advancement Writer (Public Affairs/Communication Specialist
II) in the University Advancement division works independently,
under the general supervision of the Executive Director of Annual
Giving & Special Projects, to produce engaging, compelling, and
strategic content and messaging for printed and digital platforms
by identifying development priorities and stories with
philanthropic connections, identifying and meeting with subject
matter experts, and thoroughly researching material. This position
will produce the most complex communication vehicles and compose
sophisticated and compelling copy designed to engage donors,
alumni, and friends with the campus, and that requires little
rewriting. On occasion, stories may also be assigned. The content
is shared with both internal and external audiences, and should
support the University’s mission as well as align with established
messaging.
For the campus’ comprehensive campaign, the Advancement
Writer/Communications Specialist works closely with staff
throughout University Advancement, campus faculty and
administrators, and high-level donors and community volunteers, to
research and produce products for use in educating, and encouraging
the involvement of, alumni and donors.
Communication platforms and vehicles include, but are not limited
to: case statements, vision statements, fact sheets, proposals,
white papers, letters, brochures, website content, e-newsletters,
social media posts, articles, ad copy, and other collateral.
Minimum Qualifications:
Entry to the first level within this classification requires knowledge of the fundamentals of communications development. This background normally is obtained through a college degree, and up to two years of related professional or technical experience. In addition, strong written and verbal communication skills with a solid foundation in grammar, spelling, and the composition of various communication vehicles are essential to initial entry to this classification.
Required Qualifications:
Education/Experience:
1. Bachelor’s degree, and a minimum of two years of related
professional or technical experience.
2. Extensive experience with writing and editing a variety of
complex communications materials for print and digital platforms
for targeted internal and external audiences.
Knowledge, Skills, Abilities:
3. Strong communication skills with solid foundation in grammar,
spelling, and composition.
4. Excellent organizational and time-management skills, with the
ability to effectively multi-task while meeting
deadlines.
5. Excellent interpersonal skills including strong interviewing,
listening and interpretive skills, with the ability to build and
maintain effective working relationships and develop an
understanding of diverse subject matters and areas across the
entire campus.
6. Ability to recognize nuances and subtleties, as well as relevant
and interesting story topics, to produce exceptional and engaging
written materials (e.g. case statements, proposals, white papers,
letters, brochures, website content, e-newsletters, social media,
etc.) that require little editing or rewriting.
7. Ability to conduct thorough research, and to analyze and select
pertinent facts and themes, to produce compelling and sophisticated
content and integrate them into communication vehicles.
8. Ability to work both independently and
collaboratively.
9. Experience with establishing workflow calendars and adhering to
deadlines.
10. Ability to produce compelling narratives, as well as materials
that align with University, Advancement, and Comprehensive Campaign
messaging and support strategic goals.
11. Ability to produce other written materials such as special
reports or vision statements, as assigned.
12. Knowledge of AP (Associated Press) style.
13. Knowledge and understanding of current journalism
approaches.
14. Proficient in the use of social media (e.g. Facebook,
Instagram, Twitter, etc.), including capturing and/or posting
visuals.
Conditions of Employment: - Ability to pass a background check.
Preferred Qualifications:
15. Three to five years of experience in a professional
communications role or setting.
16. Experience as a senior writer.
17. Familiarity working in a higher-education and/or fundraising
environment.