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Director of Development & Marketing

SF New Deal
California, United States
$90,000.00 - $115,000.00
Closing date
Sep 18, 2021

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Position Type
Fundraising, Capital Campaigns, Direct Marketing, Donor Relations, Fundraising Administration, Grant Seeking, Major Gifts, Planned Giving, Prospect Research, Other Fundraising, Programs, Grant Administration, Grant Making, Government Relations and Advocacy, Administrative, Public Relations and Communications, Sales and Marketing
Community Development, Social Services
Employment Type
Full Time
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SF New Deal is looking for an experienced and dynamic fundraiser and marketing manager to join our team as Director of Development & Marketing (D&M). The Director of D&M will lead us in securing philanthropic and government resources across multiple markets (local, state, national) to support small businesses, workers and San Francisco residents, advancing equity in our city.



Our Mission: SF New Deal provides supportive services and financial opportunities for small businesses in San Francisco.


We work to address both the symptoms and root causes of inequity by building pathways which connect local business owners, workers, community leaders, and neighbors in need, for the benefit of the entire city.



Our Story: SF New Deal is an innovative nonprofit born out of the Covid-19 pandemic. Launched in March 2020, we quickly evolved from a volunteer-led emergency relief response, into a resourced 501c3 with a team of 18 working together to address some of the City’s most persistent and intractable challenges. 


Our first program model used private funds to purchase meals from local restaurants and deliver them to food insecure San Franciscans through a network of partnerships with long-serving Community Based Organizations already working with impacted communities. We were then awarded three community feeding contracts in partnership with the City of San Francisco’s Department of Disability and Aging Services (DAS) and the City’s Human Services Agency (HSA). 


In addition to our direct service work, we offer consulting services and launch pilot programs to support other high impact efforts to advance equity and lower barriers to access capital and resources. 


Our team is a group of kind, collaborative, and hardworking generalists that are driven by a shared desire to catalyze lasting impact. In just 16 months, we have seen what’s possible, working together with a sense of purpose and urgency. Here are some of the highlights:

  • Disbursing $30 M in financial relief and revenue to 600+ local small businesses
  • Delivering over 2.5 million meals for food insecure San Franciscans
  • Building trusted relationships across city agencies, community leaders, small businesses, residents, and long serving neighborhood coalitions. 
  • Making recommendations to public and private partners about how to increase food access and food equity to underserved neighbors. 
  • Launching pilot programs to support San Francisco small businesses being great places to work. 


We’re just getting started and would love for you to join us in building a new model of community care!


About the Role


We are looking for an experienced and dynamic fundraiser and marketing manager to join our team as Director of Development & Marketing (D&M). The Director of D&M will lead us in securing philanthropic and government resources across multiple markets (local, state, national) to support small businesses, workers and San Francisco residents, advancing equity in our city.


Location: San Francisco, CA. We are a remote organization that works from home but would prefer a candidate that calls the Bay Area home and is familiar with the local philanthropic and business landscape.


The Opportunity 

The Director of Development & Marketing will be responsible for leading our organization’s development efforts: identifying and pursuing public and private funding opportunities, setting annual goals, managing fundraising and marketing budgets, initiating development strategies and campaigns (including Giving Tuesday, end of year fundraising asks), engaging prospects, managing pipelines, closing gifts and executing high quality cultivation, solicitation, and stewardship processes, while working cross functionally with the executive team, finance, marketing, and service operations to lead communication and reporting, including the creation of our annual report. 


The Director of D&M will collaborate with and directly manage SF New Deal’s Social Media Manager & Designer to lead campaign strategy and supervise asset and content creation. As necessary, the Director of D&M will also engage with and manage a freelance grant writer to ensure that we are able to effectively apply for and secure funding from grants and government contracts. The person in this role will be responsible for maintaining our funder database and reporting to support those goals and build relationships with philanthropic partners across major gifts and corporate giving channels.  


The ideal candidate for this position will leverage demonstrated fundraising skills (a successful track record of raising in excess of $1 million in private funds annually or being awarded multi-million dollar government grants or contracts), marketing strategy experience, leadership abilities, relationships in the Bay Area’s philanthropic landscape, and will effectively build rapport with our team, our supporters, and with the external stakeholders with whom our organization partners. We welcome dynamic leadership styles and an outcomes-oriented approach to development.


Reports to: Chief Operating Officer


Essential Responsibilities


Strategy (10%)

    Work closely with Executive leadership to set quarterly and annual goals and build a strategy that will engage private donors and philanthropic partners so that our organization will be able to successfully raise the funds required to execute high impact programs and operations.  Work with Executive leadership and the Service Operations team to create a strategy around identifying and applying for grants and publicly funded contracts so that we can pilot and operate new programs. Work closely with Executive leadership to ensure alignment to strategy, process, and cross-team collaboration at all times so that our organization can function efficiently and effectively, leaving as much time as possible to serve our stakeholders.


Secure funding through grants, donations, and government funded contracts  (45%)

    Project manage new grant and RFP applications. Work with our team and (as necessary) a freelance grant writer, to outline, draft, edit and submit grant proposals and reports about SFNDs programs and services for private, community, and corporate foundations and government agencies so that we can have increasing and lasting community impact long term.  Provide excellent editing and proofreading for all grant materials to ensure that our organization is always presented in a polished and professional manner, giving us the best chance at winning proposals and grants. Conduct regular prospect research in order to expand funding sources. Manage cross-team collaboration to gather insights and report to funders on progress toward grant objectives. Help manage and strengthen relationships with philanthropic partners, following up on information requests, moving funding conversations forward, and supporting periodic one-on-one check ins.  Keep grant acknowledgement letters updated and ensure all funder contributions receive timely acknowledgement. 


Marketing & Communications (35%)

    Align Social Media Manager & Designer’s output with campaigns and fundraising targets so that ideas are translated into high impact content, cohesive brand assets and fresh design.  Collaborate with Social Media Manager & Designer to draft emails (leading the copywriting portion of longer form pieces), social media, and webpage content for our community of existing and prospective donors.  Lead the creation of SFNDs annual report—a digital-based reflection on the work SFND accomplished and our vision going forward.  Help create fundraising campaigns (end of year and issue-focused campaigns) that rally individual donors and foundation partners to support SFNDs work.  Work with the leadership team to design and implement a communications strategy that engages funders in areas of SFNDs work that they care about.  As necessary, lead creation of press releases, working with external agency if required Manage inbound media requests and media pitches Collaborate with Social Media Manager & Designer to ensure website information is current and relevant Lead copywriting of longer form pieces including emails, blog posts, website landing pages, funding appeals, tax acknowledgements


Management (10%)

    Directly manage Social Media and Design Manager to guide their asset creation, support their prioritization of work flow, and their evolution and growth as a team member.


You’ll be a great fit if:

    You are energized by the opportunity to help grow and shape a new, high impact organization You are excited about the prospect of helping small businesses and historically underserved communities You are passionate about equity, dignity and centering the needs of communities that are closest to harm You listen carefully, ask questions, and are able to build a plan from nascent ideas You are a strong and confident written communicator able to compose compelling and persuasive prose, adapting voice to context.  You have excellent interpersonal and communication skills and are someone who loves working both within a team and independently You have a strong attention to detail, are extremely organized, and thrive managing multiple projects You have a background in making or managing the creation of marketing collateral and an eye for good design You bring an upbeat, can-do attitude and feel energized by new ideas and challenges You’re self-directed and eager to roll up your sleeves and jump in exploring, building, and refining opportunities, systems, and processes  You’re proficient in Salesforce or other CRM platforms, Microsoft Office products, Google Workspace, and third party giving platforms (Benevity, Blackbaud/YourCause etc.) You have a minimum of 5-7 years of experience leading development efforts with a successful track record of fundraising millions of dollars.  You have a minimum of 2 years of people management experience. BONUS: you have familiarity with government RFP processes (local, state, federal) and know where to look for them


Compensation, Benefits and Perks

    This is a full-time position with a salary of $90,000 to $115,000 depending on experience. We provide a total of 24 paid days off per year across PTO, sick time, and paid holidays. We offer generous medical benefits (your choice of a Kaiser Platinum or Gold plan) along with vision and dental.  We offer a 401K plan with a match up to 4% of your compensation/year. We provide a one time work from home stipend, a monthly wellness stipend, and an annual professional development education reimbursement. We are committed to building an engaged and dynamic team of employees so that we can learn just as much from our peers as we do from day-to-day challenges. To that end, we offer professional development and growth opportunities to our staff including: Annual Performance Reviews, Coaching, Optional Trainings, and Bi-monthly Enrichment Sessions


How to Submit Your Application: 

To be considered for this opportunity, please send your:

    Resume Cover Letter Writing Sample Marketing Content sample - this can be a link to a portfolio or an example of a donor campaign or marketing asset your created yourself or managed the process of creating with a team or agency


Our Hiring Process And Timeline

    We will read your resume and cover letter, writing sample, and review your marketing asset. Please tell us why you are interested in the role, what resonates the most about SF New Deal’s work, and share examples of past work you’ve done that makes you a strong candidate. We’ll review a writing sample. Provide the best example you can share that showcases your power with words - to inspire and motivate people for causes you’re passionate about.  Applications will be reviewed on a rolling basis until the position is filled. We hope the selected candidate can start ASAP.


IMPORTANT: If you are applying through a hiring portal, please include all requested components of the application in a single submitted PDF where it asks to upload your resume. Otherwise, you can send an email with multiple files to jobs (at) sfnewdeal (dot) org 


Equal Opportunity Employment: SF New Deal is an equal opportunity employer; people of color and individuals from diverse backgrounds are encouraged to apply. We do not discriminate on the basis of race, color, national origin, ethnic background, religion, sex, sexual orientation, age, or disability.


San Francisco Fair Chance Ordinance: Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.


Deadline: Applications are processed on a rolling basis. The position will remain open until filled. 

Please send your resume, cover letter, writing sample, and marketing asset/donor campaign sample to

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