St. Mary’s College of Maryland at Historic St. Mary’s City is
accepting résumés for the position of Assistant Vice
President of Integrated Marketing and Communications. The
Assistant Vice President of Integrated Marketing and Communications
creates and implements a unified and proactive communications
agenda aimed at positioning the College favorably in the
marketplace. The successful candidate thrives in a fast-paced,
highly collaborative environment. The position assists the College
reach key strategic goals, leverages mediums and multiple platforms
to amplify the College's National Public Honors College brand,
provides communications leadership internally and externally,
oversees media relations, and develops messaging to attract
students, engage alumni and donors, and raise the academic public
presence of the College.
Qualifications: The successful candidate must have
Bachelor's degree in marketing, communications or a related field;
a master's degree preferred. Also required is a minimum of
seven years of increasingly responsible marketing and
communications experience; experience in higher education a
Other qualifications include:
- Demonstrable and substantial experience in developing and
executing multichannel marketing campaigns that achieved
- Evidence of being a highly effective communicator with the
ability to deliver creative content to diverse audiences; evidence
of exceptional writing and editing skills.
- Experience optimizing content for websites, social media,
landing pages and advertisements.
- Media relations experience; experience as a spokesperson a
- Strong interpersonal, organizational and supervisory skills in
order to work effectively and collaboratively with diverse internal
and external populations.
- Hands-on experience in creating and executing video
- Proven budget experience including working with vendors and
- Demonstrated use of metrics to inform decision-making.
- Availability to travel and work outside of standard office
hours when necessary.
Any combination of acceptable education and experience, which
has provided the necessary knowledge and skills to fulfill the
requirements of this position, may be considered. Employment
will be contingent upon successful completion of a criminal
background check and proof of COVID-19 vaccination, medical and
religious exemptions will be considered.
Non-sectarian since its founding, St. Mary's College of
Maryland, a public Carnegie Baccalaureate, Arts and Sciences
institution located in Historic St. Mary's City, 70 miles southeast
of Washington, D.C., has been designated as Maryland's public
honors college. Undergraduate and residential in nature, with
a diverse coeducational student body numbering approximately 1600,
St. Mary's emphasizes excellence in teaching. The institution
was awarded a chapter of Phi Beta Kappa in 1997. The quality
of life is enhanced by the recreational opportunities of the
Chesapeake region and close proximity to the amenities of
Washington D.C., Baltimore and Richmond.
St. Mary’s College (www.smcm.edu) embodies diversity and
inclusion in its mission. We create an environment that
recognizes the value of individual and group differences and we
encourage inquiries from applicants who will contribute to our
cultural and ethnic diversity. Application materials should
include a cover letter, résumé (including e-mail address),
statement of how the applicant’s employment at the College will
contribute to a culture of inclusion and campus diversity, and
three references and submitted online at: apply.interfolio.com/100621.
Questions may be directed to Sandy Abell at firstname.lastname@example.org.
Review of résumés will begin immediately and continue until the
position is filled. St. Mary’s College of Maryland is an
affirmative action/equal opportunity employer.
Visit our website: www.smcm.edu/hr