The Director of Annual Giving is responsible for developing a
data/metrics-driven program to identify, engage and solicit alumni
via multi-channel strategies and lay an engagement/giving
foundation for milestone events and beyond. Utilize content from
academic units and student affairs to garner unrestricted funds,
faculty support, and scholarships. Build and strengthen the Student
Alumni Association to increase engagement and reduce the gap
between graduation and the first gift. Keep current on trends in
annual giving, implement best practices for giving/engagement,
create compelling messaging pertaining to university priorities,
and help build university spirit/pride through intentional
collaboration with stakeholders.
- Plan, develop and implement a strategic plan of action with
objectives, timelines and evaluation plans for the annual giving
program, to include identification, cultivation and
solicitation of annual gifts from alumni, parents, friends,
faculty and staff.
- Design and conduct multi-channel solicitation programs. Ensure
gifts are renewed; implement monthly giving and mid-level donor
programs; work in coordination with the Director of Advancement
Services and the Department of Marketing and Communications to
ensure donors are properly recognized. Work with communications
staff to strategically include Annual Fund messages, stories, ads,
updates and results in UHCL publications, news releases, stories,
- Create and manage solicitation campaigns which increase
donor participation and identify donors to migrate into the
leadership giving pipeline. Develop and steward giving
clubs. Functions include, but are not limited to, thank you
communications, donor recognition events (may be supported by
Special Events), student thank you call programs, etc.
- Facilitate planning with the Annual Fund/University Advancement
team to implement strategies and tactics for solicitation of the
UHCL constituency. Prepare and monitor the master plan for the
- Identify and participate in external activities
which promote increased alumni engagement, provide cultivation
for giving appeals; and migrate annual fund donors into the major
- Collaborate in the establishment and achievement of college and
division strategic plans, integrating the annual giving program
with the entire development effort.
- Foster the growth of best practices in the supporting areas of
gift processing, data management and donor relations as related to
annual giving and university advancement as a whole.
- Stay abreast of annual giving trends and strategies including
social media and other digital fundraising tactics.
- Travel to and from events/meetings and transport support
material which may include boxes, displays, and other
event-related items. Perform related duties as
- Bachelor's degree in Marketing or Communications or related
- Three years of non-profit annual fund experience.
- Knowledgeable of direct mail, telemarketing, personal
solicitation, online giving, and managing fundraising
- Knowledgeable regarding moving high-end annual giving donors
into the major gifts pipeline.
- Working knowledge of donor retention strategies.
- Skilled in using Microsoft Office and digital solicitation
channels as well as Blackboard, Advance, or similar
advancement platforms (CRMs)
- Skilled in effectively interacting/communicating with diverse
internal and external constituencies.
- Strong analytical and fundraising skills with the ability to
recognize opportunities, identify high-return activities and
priorities to attain goals.
- Skills and ability to manage multi-phase projects from
inception to completion, including the ability to build consensus
among team members and balance multiple competing priorities.
- Must be detail-oriented, well-organized, focused and
goal-oriented, with a high level of initiative.
- Excellent written and oral communication skills including the
ability to listen carefully to and understand the needs
of diverse internal and external constituencies, and
proactively respond to those needs in a consistent and timely
Higher education annual fund experience.
Active in CASE or other Advancement Professionals groups.
Full-time position with benefits. Criminal and motor vehicle
background checks are required. To apply, please complete the
online application and attach a resume and cover letter.
Applications without the required documents will be considered
incomplete and disqualified.
University of Houston-Clear Lake is proud to be recognized by
the U.S. Department of the Interior as a member of the Minority
Serving Institutions Program. UHCL is an HSI: Hispanic Serving
Institution and is an Affirmative Action/Equal Opportunity Employer
supporting workplace diversity.