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CEO - Mother's Against Drunk Driving (MADD)

Mother's Against Drunk Driving
Texas, United States
Competitive Salary
Closing date
Jul 28, 2022

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Position Type
Education, Health, Social Services, Youth
Employment Type
Full Time
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Founded in 1980 by a mother whose daughter was killed by a drunk driver, Mothers Against Drunk Driving® (MADD) is the nation’s largest nonprofit organization working relentlessly to end drunk driving, help fight drugged driving, support the victims of these violent crimes, and prevent underage drinking. In 2021, there were a record number of fatalities and crashes attributed to alcohol. In response, MADD established a 3-year goal to reduce the current number of drunk driving deaths and injuries by 5%. To accomplish this goal, three strategic imperatives were identified:

  • Influence attitudes and behaviors to end substance impaired driving.
  • Create the generation that will eliminate substance impaired driving.
  • Significantly increase the quality of services to victims and survivors of substance impaired driving crashes, and increase the number served.

Further, MADD is committed to building a diverse, equitable and inclusive environment, as this strengthens this mission.

MADD launched cutting edge programs such as the “designated driver” program, the related red ribbon awareness campaign Tie One On For Safety® now in its 30th year, and Victim Services, to provide emotional support and assistance after a drunk or drugged driving crash. Despite these valuable programs, the statistics around impaired driving are harrowing and it is clear there is much work still to be done. Since COVID-19 impacted society, the number of drunk or drugged driver accidents has increased, reversing a positive trend. The danger is real – and it can wreak life-changing devastation anytime, anywhere, in the blink of an eye. Every 2 minutes, someone is injured in a drunk driving crash, and every 51 minutes someone is killed. Drunk driving is still the #1 cause of death on roadways and 2 out of 3 people will be impacted by a drunk driving crash in their lifetime.

In 2006, in response to the over 13,000 people who were being killed each year in drunk driving crashes, MADD launched the Campaign to Eliminate Drunk Driving. Public support for campaign initiatives has been overwhelming and the program has had tremendous impact by reducing drunk driving fatalities by 25% since its launch. MADD’s Campaign to Eliminate Drunk Driving focuses on four important steps that can be taken today to stop drunk driving tomorrow: 

  • More High-Visibility Law Enforcement - When people think they will be caught, they are less likely to drive after drinking. That’s why MADD supports high visibility law enforcement efforts. This includes sobriety checkpoints, which can reduce drunk driving deaths by 20%. Bottom line: strong drunk driving enforcement is one of the strongest deterrents, preventing people from committing the crime.
  • Ignition Interlocks - Ignition interlocks, or in-car breathalyzers, force offenders to provide a sober breath sample before operating their vehicles. Thanks to the help of advocates, MADD has successfully pushed for laws requiring these devices for drunk driving offenders in 33 states and Washington, D.C. But research shows that if adopted nationwide, an additional 1,000 lives could be saved each year.
  • Advanced Vehicle Technology - Breath or touch sensors can prevent a drunk driver from operating their vehicle. Autonomous vehicle technologies have the potential to eliminate many types of roadway fatalities, including drunk driving. Technology holds the key to unlocking a future of No More Victims.
  • Public Support - Thanks to non-drinking designated drivers, taxis, public transportation, and ride sharing apps, there’s no excuse to drive drunk. And buckle up every time. Wearing a seatbelt is the best defense against a drunk driver. Take personal responsibility for keeping our shared roadways safe by planning to get home safely if your night includes alcohol.

Each year, MADD develops a comprehensive assessment of each state. The team looks at factors like ignition interlock laws, child endangerment protections and sobriety checkpoints. The results are showing progress toward accomplishing the mission of ending drunk driving. In fact, 32 states and DC have all passed ignition interlock laws. Sobriety checkpoints realize a 17% decrease in drunk driving. Interlocks produce a 67% percent decrease in repeat offenses. Advanced vehicle technology may end drunk driving by 100%. Driving under the influence of any drug, legal or illegal, all too often leads to tragic, irreversible consequences that shatter families and reverberate across communities. With a growing number of states legalizing recreational marijuana, the national opioid crisis, and the prevalence of prescription drug use, MADD is committed to educating the public and advocating for policies based on proven research and data.

Studies show driving under the influence of at least one impairing drug, including alcohol, marijuana, and medications like opioids, stimulants, and anti-depressants, is on the rise. A recent review at five trauma centers of fatally injured and seriously injured drivers showed 64% had at least one impairing substance in their system in the second quarter of 2020. Combining one or more impairing substance, called poly-drugged driving, is even more dangerous than using each substance alone, leading to greater impairment and a greater risk of causing a crash.

MADD supports drunk and drugged driving victims and survivors at no charge, providing a service every four minutes through local victim advocates and the 24-Hour Victim Help Line 1-877-MADD-HELP. Power of Parents® and Power of Youth® programs reduce underage drinking.

MADD has established numerous key relationships with government at both the federal and state levels and private companies, both for funding and program activity. These stakeholders have been key to supporting the organization’s mission and objectives. 


MADD is seeking a passionate, inspirational, and transformational leader who will serve as a champion for the organization’s mission by amplifying the voice of its community and educating and engaging the public on the urgency of preventing drunk and drugged driving deaths. They will proactively promote key programs, services, and research to influence and achieve positive change in public policy around impaired driving. In partnership with the Board of Directors and staff, the CEO will build upon MADD’s rich legacy while fostering a vibrant organization that will achieve its full potential. The CEO will forge partnerships and alliances with businesses, government, traffic safety experts, academia, and other key stakeholders to underscore the urgency in eliminating impaired driving as it is a national safety crisis. The CEO will oversee all aspects of the organization to ensure operational efficiency, effectiveness, and financial capacity to execute its mission. They will be a champion for Diversity, Equity, and Inclusion among the communities MADD serves, the board, and the staff, ensuring that every aspect of the organization’s work embraces these values. Specific responsibilities include the following:

Strategic Direction

  • In partnership with the Board of Directors and staff, formulates and implements a strategic vision and plan that identifies key priorities to ensure MADD creates immediate and long-term impact while ensuring continued growth.
  • Ensures accountability is instilled into the organization’s culture with a sense of urgency to achieve strategic objectives and goals, with clear metrics and transparency.
  • Provides leadership, direction, and oversight of MADD’s operations in fulfillment of the mission, vision, and strategic plan.

Board Relations

  • Forges a transparent, collaborative, inclusive, and trusting relationship with the Board of Directors.
  • Provides regular communications to the Board of Directors on strategic, operational, and programmatic matters impacting the organization, keeping them apprised of progress and challenges in meeting key goals in strategic and operational business plans.
  • Supports the Board to ensure their effectiveness in executing their duties.

External Affairs and Strategic Communications 

  • Establishes a comprehensive strategic communications plan to support MADD’s mission.
  • Elevates MADD’s brand, visibility, influence, and presence within communities across the United States, Brazil, and Canada through partnerships with media, government entities, private organizations, and academia.
  • Provides essential support to the field to ensure effective support for engaging communities and mobilizing grassroots as appropriate.
  • Builds and support partnerships and alliances to advance the mission of MADD.
  • Leverages digital technology to communicate and engage with victims of impaired driving while sharing educational resources to influence positive outcomes, reduce these incidences in the future, and build community across diverse and next generation stakeholders.

Staff Leadership

  • Recruits, develops, inspires, and engages a diverse, competent staff to lead and administer the organization’s programs and services in support of the strategic plan and operational objectives.
  • Fosters a culture that embraces diversity, equity, and inclusion where the team is inspired to do their best work every day to advance the mission of the organization and create positive outcomes in the world.
  • Sets a clear vision for goals and expectations, while encouraging an atmosphere that promotes accountability, collaboration, empowerment, and creativity.
  • Ensures appropriate human resources, financial, and IT systems and policies are in place to scale the organization and support the mission and the staff. Leverages performance management processes for consistently evaluating and developing staff on an annual basis to ensure accountability, results, and growth.
  • Partners with the volunteer MADD President, who is selected annually to represent the victim community externally before government, the public, and the victim community.

Revenue Generation

  • Builds a comprehensive development strategy for the organization, nurturing current and uncovering new revenue opportunities and implements plans and programs that maximize the organization’s short- and long-term financial well-being.
  • Cultivates existing and new relationships with donors and foundations. Actively drives MADD’s long-term financial growth and stability by securing funding from a diversity of sources.
  • Supports MADD’s grant function to ensure successful acquisition, retention, and growth of key grants that advance the organization’s mission and programs.

Financial and Operational Oversight

  • Provides fiscal oversight and leadership to enhance the organization’s financial position, assuring the sustainable resources to fuel important programs for the future.
  • Develops and ensures a balanced annual operating budget that is aligned to the strategic goals of the organization.
  • Develops strategies to enhance the long-term, financial health of the organization, including building reserves for key investments.
  • Ensures sound financial controls are in place to ensure strong stewardship of financial resources.
  • Ensures MADD’s compliance with grant management and oversight requirements.

Program Strategy and Oversight

  • Develops and maintains high-quality, innovative programs designed to garner support for urgent action on the impaired driving crisis and achievement of strategic imperatives.
  • Proactively seeks innovative approaches and programs to engage with historically underrepresented communities and ensure their safety in the future through advocacy, education, and elevating their voices.
  • Ensure mission programs are delivering at the highest levels possible.


MADD is seeking a strategic, inspirational, and influential leader and passionate champion for the mission of the organization. They will possess the relevant experience, background, and leadership competencies to advance the organization’s impact on eliminating impaired driving.

They will be an innovative, transformational, and visionary leader with proven advocacy, communications, and relationship building skills, and will possess significant organizational leadership and management experience. They will possess at least 10 years of proven executive leadership experience with an organization of comparable size and complexity and will demonstrate strong commitment to diversity, equity, and inclusion.

Specific experience and qualifications will include the following:

  • Critical thinker, with an ability to effectively synthesize data.
  • Innovative leader capable of anticipating and addressing significant challenges and opportunities facing the organization, with the agility, drive, and energy to achieve outcomes with a sense of urgency.
  • Demonstrated success for effectively leading the development of a visionary strategic plan in conjunction with a diverse Board of Directors and professional staff and executing upon that plan with appropriate urgency, timeliness, and responsiveness to outline goals, establish metrics, and meet benchmarks.
  • Empathy and compassion for the MADD community; an active listener who possesses patience and humility to engage with individuals and families impacted by drunk and drugged driving tragedies.
  • Proven board relations skills, with an ability to forge consensus and work effectively with a diverse group of stakeholders.
  • An ability to effectively articulate MADD’s vision to all audiences, including ethnic, cultural, and geographically diverse audiences that have historically been underrepresented in these discussions, and inspire mobilization toward achieving strategic goals.
  • Outstanding interpersonal and relationship building skills, including the ability to inspire, influence, and motivate a broad range of diverse audiences. Demonstrated experience as an influential, credible, and persuasive spokesperson with a wide range of audiences.
  • An ability to raise the visibility of MADD’s mission among targeted audiences and forge strategic partnerships and coalitions with organizations that share common objectives.
  • Experienced staff leadership, with a demonstrated track record for attracting, developing, and inspiring strong talent and building and managing a high-performing diverse team in a results-oriented, fast-paced environment. Understands when to drive, when to guide and when to allow strong leadership talent to own their space, holding them accountable for outcomes.
  • Successful record of maintaining, growing and diversifying an organization’s revenue, identifying innovative sources of income, and driving sustainable growth through program development. Experience with government grants a plus.
  • The courage and conviction to challenge and defend ideas and strategies before opponents in a collaborative way.
  • Effective at making timely and thoughtful decisions as well as driving decision velocity and quality.
  • Ability to follow through on commitments made to staff, external entities, and ultimately the board.
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