What is the Role
NatureServe is currently recruiting a talented, motivated, and
entrepreneurial professional to join our growing development team.
This is a new position and one we envision to be a key ingredient
in unlocking our success in building new and sustainable
This individual will assist in the development and
implementation of our strategy for a comprehensive core and
mid-level donor engagement program. The Manager will be responsible
for building a robust pipeline of new donors, cultivating and
retaining current donors and re-engaging lapsed donors. The Manager
will leverage their creative ideas and persuasive writing skills to
craft campaigns that trigger engagement and action.
The Manager will also build and manage a diversified roster of
giving options including online fundraising (peer-to-peer, DIY,
streaming) and “other ways to give” (3rd party fundraisers, Amazon
Smile, Stocks, QCDs, etc.). The Manager will use their experience
in implementing digital-first fundraising and engagement.
The position reports to the Chief Advancement Officer and will
work in close collaboration with other philanthropy and
communication team members.
We think this job is perfect for an ambitious fundraiser who is
comfortable leveraging technology for data-driven precision
fundraising. The ideal candidate is a builder and a doer, enjoys
persuasive writing, proactive, highly organized, able to work
independently, compassionately competitive, curious, creative and
thoughtfully connects with donors and colleagues.
What you will do
Strategize, implement, and manage NatureServe’s core
and mid-level donor segment engagement. (estimated
40% of time)
Create and implement short, intermediate and long-term core
($1-$149) and mid-level ($150-$500) gift donor strategies.
Research and apply best practice acquisition and cultivation
efforts for donors in the $1 to $500 range, working with
communication and marketing colleagues when needed.
Cultivate core and mid-level donors as segments and as a
pipeline for future major gifts.
Identify and build relationships with target donor acquisition
sources including workplace giving campaigns, donor prospect mail
list, and target prospect donor segments.
Write, edit and review donor communications for donor prospect
and annual fund campaigns.
Implement and track data-driven, relationship-based,
precision-fundraising engagement plan for each segment.
Monitor the core donor, mid-level program performance,
including accurate and timely recordkeeping and reporting of
identification, qualification, cultivation, solicitation and
stewardship of prospective and current donor.
Make regular and personalized contact with donors with the
purpose of retaining and cultivating their giving.
Build and manage a diversified roster of giving
options (estimated 40% of time)
Leverage a digital first approach to identify and implement
scalable digital fundraising efforts. Example includes peer-to-peer
fundraising online events, DIY online events, gaming or stream
Build and manage the participation and marketing of “other ways
to give”. (Examples include Amazon Smile, stock donation,
Qualified Charitable Donations, crypto, and employer match.)
Build and cultivate relationships with 3rd party
Utilize a CRM to track and plan donor cultivation.
Manage the content updates for the philanthropic relevant pages
on natureserve.org and related micro-sites.
Acquire and maintain a sound understanding of the
NatureServe’s associated programs, campaigns, events and
fundraising/marketing themes and
priorities. (estimated 10% of time)
Interpret our complex and technical science to compelling and
inspiring messages for -the general audience.
Collaborate with staff and board members to understand program
priorities and focus.
Host point of entry online events.
Other duties as assigned. (estimated 10% of time)
Who you are
You have a passion for biodiversity, conservation, and
You have at least a Bachelor’s degree in communications, social
work, business administration or another relevant field.
You have 2+ years of fundraising experience with similar
You have experience in starting and growing online fundraising
options including peer-to-peer online events, DIY events, streaming
You have experience with workplace giving campaigns including
Combined Federal Campaign, private and public workplace
You understand dynamics of fundraising in a non-profit
affiliate or network model.
You have a demonstrated record of success
generating (copy, design and logistics) mailed and electronic
fundraising appeals to acquire, re-engage and keep donors.
You have knowledge and command in building relationships with
current and prospective donors online and through the mail
You enjoy writing and are organized.
You gravitate toward a customer-service approach in interacting
with donors and colleagues.
You are self-motivated and disciplined to regularly set and
achieve work goals.
You enjoy connecting with people electronically, over the phone
You want to be part of a high-functioning, collaborative and
You are proficient with MS Office and have CRM experience.
This position has no supervisory responsibilities/no direct
You will join the ground floor of building our philanthropic
strength. You will work closely and be supported by a team of three
development professionals- Development Associate, Director of Major
Gifts and Chief Advancement Officer.
This is us:
For nearly 50 years, NatureServe has been the authoritative
source for biodiversity data throughout the Western Hemisphere.
With an international network of nearly 100 natural heritage
programs across the United States and Canada, NatureServe is the
leading source of information on rare and endangered species and
threatened ecosystems. To protect threatened biodiversity,
NatureServe works with over 1,000 conservation scientists to
collect, aggregate, and standardize biodiversity statistics,
providing comprehensive data to the public for strategic
conservation efforts. NatureServe and its network
programs develop and manage the most comprehensive data for
over 100,000 species and ecosystems, answering fundamental
questions about what exists, where it is found, and how it is
TRAVEL, WORK ENVIRONMENT, AND PHYSICAL
We prioritizes work-life balance and supports a
flexible schedule. This is a full-time position, working 35 hours
per week, ability to work 70% within Monday-Thursday, 9 AM – 5 PM
eastern, and Friday 9 AM- NOON, eastern, preferred.
The Manager operates in a professional office environment and
routinely uses digital communication mediums.
While performing the duties of this job, the employee is
regularly required to talk and hear and will require staring at a
computer screen and/or documents for extended periods of time.
Travel may be necessary to build colleague relationships.
Anticipated travel ranges 5-10%.
This position is expected to regularly attend our meetings and
As a condition of beginning and
maintaining employment, this position is required to adhere to all
NatureServe policies, including any COVID workplace and vaccination
NatureServe offers full-time employees a comprehensive benefits
package that includes:
- 401K savings and retirement plan with matching
- Health, dental, and vision insurance
- Short and long-term disability
- Annual and sick leave
- Life insurance
- Telework/Flex work
NATURESERVE IS AN EQUAL OPPORTUNITY EMPLOYER
An equal opportunity, reasonable accommodations employer,
NatureServe complies with the Americans with Disabilities Act of
1990. If you need accommodation in the employment process or this
document in an alternative format, please contact our office at
703-908-1840 or firstname.lastname@example.org. We stand in
support of equality for and advancement of all people based on
their qualifications and actions alone without regard to color,
gender, age, religion, national origin, or disability.