Marketing Manager

Employer
UTEC
Location
Massachusetts, United States
Salary
$42,000.00 - $60,000.00
Closing date
Sep 1, 2022

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Position Type
Administrative, Sales and Marketing
Fields
Advocacy, Community Development, Youth
Employment Type
Full Time

In collaboration with the CEO of UTEC and the Chief Development Officer, the Communications Manager has the responsibility for the development and implementation of a comprehensive advancement communications program and organizational media relations strategy that will continue to engage our external audience to advance UTEC missions and goals.

 

Key Responsibilities

  • Working closely with the Advancement team and UTEC Leadership, the manager will develop and execute a communications strategy that includes web, print, digital, and social media communications, supporting the UTEC Strategic Plan and Advancement goals.
  • The successful candidate will ensure that all Advancement communications are aligned with the UTEC Strategic Plan and branding campaigns.
  • Uses traditional print, online, social media, and rapidly evolving digital technologies to develop a multi-channel Advancement communications program that includes cases for support and fundraising collateral materials to present fundraising priorities of the Strategic Plan
  • Supports the needs of front-line fundraisers in designing, writing, and producing fundraising and stewardship collateral materials such as proposals, cases for support, and donor impact reports
  • Writes and creates communications that align with Advancement goals and collaborates and communicates regularly with all UTEC staff.
  • Balances and prioritizes multiple requests and produces a wide variety of written materials on behalf of Advancement
  • Reviews proofread and approve all Advancement communications to ensure the high quality and appropriateness of all content and messaging
  • Primary responsibility is to ensure that our communication strategies and tactics are most efficiently utilized in support of UTEC’s goals and objectives.
  • This individual will also be strategic in handling reactive inquiries from the press.
  • Builds positive relationships with local government and/or business leaders and staff to inform about and engage in local initiatives, innovations, and discoveries that may be of interest to the press.
  • Developing and implementing media relations strategies designed to strengthen the reputation of UTEC further.
  • Aligning and prioritizing media relations strategy and tactics in the context of UTEC’s mission.
  • Writing press releases, media advisories, opinion pieces, and letters to the editor on behalf of assigned hospitals and/or business units UTEC.
  • Develop an outreach and engagement strategy with Businesses, Corporate, and other entities to raise philanthropic funds relating to the programs on behalf of UTEC

Education and Experience

  • Minimum of 5 years of formal education, training, or experience in development or a related field
  • Demonstrated experience in creating and/or implementing strategies that resulted in the growth of the program and successful results with relationship-based fundraising is preferred.
  • Must possess excellent attention to detail, have the ability to self-direct, and be comfortable working with various computer software programs.
  • Ability to organize time and work in an effective manner and to prioritize and manage numerous deadlines and tasks.
  • Excellent written and verbal communication skills that allow successful interaction with all areas of the organization and with external clients.
  • Solid interpersonal skills with the demonstrated ability to develop and maintain productive relationships at all levels of the organization.
  • Work independently and very proactively with minimal direction/supervision.
  • Comfortable working within an inclusive environment.

Salary: Salary range is $42,000- $60,000. Benefits include retirement 401K plan, health, and dental (50-85% subsidized), 3 weeks of paid vacation, holiday and paid sick/personal time. Benefits include retirement 401K plan, health, and dental (50-85% subsidized), 3 weeks paid vacation, holiday and paid sick/personal time, the opportunity for a paid sabbatical after 3 years, first-time homebuyers funding, free counseling for all staff, and unlimited free coffee courtesy of Café UTEC! Please see www.utecinc.org/jobs for more details.

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