Email Marketing Manager
- District of Columbia, United States
- $85,000.00 - $95,000.00
- Closing date
- Feb 25, 2023
- Position Type
- Fundraising, Corporate and Foundation Relations, Direct Marketing, Donor Relations, Fundraising Administration, Grant Seeking, Major Gifts, Planned Giving, Administrative, Public Relations and Communications, Sales and Marketing
- Advocacy, Community Development, International
- Employment Type
- Full Time
GlobalGiving is searching for an experienced email marketer who wants to help change the world one community at a time. If you thrive in a team-oriented environment where you’ll be responsible for managing and creating inspiring email experiences for multiple audiences end-to-end, sharing incredible real-life stories that inspire generosity, and using your data-first mindset to innovate, test, and grow marketing channels, this could be the place and the role for you.
As part of the Marketing and Communications team, you will be the primary manager of GlobalGiving’s email marketing strategies. You’ll use HubSpot to drive conversions, traffic, and brand loyalty, and be an integral part of envisioning and executing our shift to integrated, lifecycle marketing. This is your opportunity to take the lead on new ideas and projects, and flex your copywriting, design, and data analysis skills.
The successful candidate will be a creative and strategic team player with experience managing and executing short- and long-term email campaign strategies for various audiences. They will be comfortable working across all levels of an organization, know how to write and design emails that make people want to take action, and will ideally have previous experience working in a similar role at another nonprofit organization.
GlobalGiving has a casual work atmosphere where everyone’s input and ideas are valued. We’re committed to work-life balance and offer everyone opportunities to learn, experiment, and grow. Since creative, enthusiastic employees are our most valued resource and the basis for our success, we take great care in how we attract, hire, and support our employees for a successful career. If you care about emails, collaboration, communication excellence, and continuous learning, this position is right for you.
Create amazing email
experiences: Strategize, manage, and execute
lifecycle marketing and automation campaigns using HubSpot to drive
more generosity and attention to GlobalGiving’s nonprofit partners,
corporate offerings, and more.
Test, experiment, and
improve: Partner closely with the Associate
Director, Digital Marketing to research, identify, and test new
opportunities to continuously improve GlobalGiving’s email
marketing and drive towards organizational goals.
expert: Work closely with our internal teams to
level-up their email skills, develop and maintain email marketing
documentation and metrics across the organization, and execute
email strategies for multiple audiences.
- Data driven: Leverage and be comfortable with internal and external data to make informed decisions.
spirit: Exceptional communication and listening
skills to manage relationships with other teams and outside
agencies on projects.
Agile: Ability to self manage your time and
handle multiple projects simultaneously. Feel at ease switching
between tasks, software, and types of work quickly and
Participate in brainstorming sessions, key internal meetings,
and help to plan and scope each email marketing need. Guide
decisions by contributing expertise in core integrated marketing
learning: Maintain up-to-date knowledge of the
ever-changing marketing industry and stay current on email best
practices, trends, and standards, sharing knowledge and
implications with the rest of the team.
For our team to be a great fit for you, the following qualifications should resonate with you:
Bachelor's degree in digital
marketing or related area of study
Minimum of 5 years of experience
working in marketing for a brand, leveraging and managing email
lifecycle marketing strategies and best practices to achieve growth
Proven experience creating
high-impact, thought-provoking email marketing campaigns
Demonstrated ability to use data and
best practices to inform strategy and produce well-crafted email
copy and visually appealing content
Experience using HubSpot or similar
integrated email marketing tools
Excellent project management skills
with the ability to manage multiple projects at once
An enthusiastic and effective
collaborator who thrives working in a close team-oriented
A passionate belief in the mission of
GlobalGiving and a commitment to
our core values
In addition, the ideal candidate would also have some or all of the following qualifications:
Previous experience in a marketing
role at a nonprofit
Ability to develop visual assets for
emails using Canva, Adobe Suite or other design tools
Experience using email to generate
growth in engagement and revenue across multiple audiences (B2B and
Functional knowledge of HTML, CSS,
Experiencing communicating and
working via Slack or similar tool
Salary + Benefits
Starting salary range: $85k to $95k
Benefits include flexible work hours, remote work options, up to 5 weeks of paid time off per year, professional development opportunities, and a meaningful job where you can go home at night and say, "Today, my work helped more than 700 kids get their essential health and educational needs met." (One of many true stories.) And of course, we've also got you covered with benefits like health care, dental/vision, paid family leave, paid sabbaticals, commuter benefits, and 401K.
This is a full-time position reporting to the Associate Director, Digital Marketing and can be based in GlobalGiving’s headquarters in Washington, D.C. but with flexible, hybrid work arrangements allowing for frequent remote work or in the U.S. remotely. If you intend to apply as a remote-worker, be prepared to speak about your experience with remote employment in the recruitment process.
Applicants must reside in the United States. Applicants must be able to demonstrate that they have legal authorization to work in the United States for the duration of this permanent position. GlobalGiving does not sponsor employment visas.
In efforts to safeguard the health of our employees and their families, GlobalGiving requires all employees to adhere to the GlobalGiving Vaccination Mandate policy upon their start date. New employees will be required to be fully vaccinated upon their start date, if expected to work from the office. New employees working remotely who will have occasional contact with the office and/or co-workers will also be required to be fully vaccinated.
We are an equal opportunity employer and value diversity in our organization. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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