Director of Planned and Leadership Gifts

The Director of Leadership and Planned Gifts will serve in a high-impact position critical to the successful execution of Lewis Ginter Botanical Garden’s mission. The Director of Leadership and Planned Gifts will design and build a robust Planned Gift model incorporating marketing strategies and stewardship to grow planned gifts to Lewis Ginter. As part of the Advancement fundraising team, they will work closely with the Chief Advancement Officer to secure funding for both the annual operating budget and the THRIVE Capital Campaign.  They will develop personalized cultivation, engagement, fundraising and stewardship plans for donors of $25,000+ and will be responsible for securing major gifts to the Garden (outright and deferred) from individuals.  

• Persuasively present the Garden’s mission and goals as outlined in the Strategic Plan by working independently and creatively to match donor interests with Garden
• Develop and execute a robust program planned giving program for Lewis Ginter.
• Grow our Grace Arents Society membership by securing planned gifts to Lewis Ginter.
• Steward the members of the Grace Arents Society.
• Build and manage a portfolio of approximately 150 prospects including the qualification, cultivation, solicitation and stewardship of gifts ranging from $25,000 to $1M, with written engagement and focused solicitation strategies for the core 75 constituents in the portfolio.
• Using a Moves Management platform, continually monitor the portfolio to ensure healthy segments in all
• Work closely with the Chief Advancement Officer to maximize outright donations to the THRVE capital campaign, as well as blended gifts to THRIVE.
• Work closely with the Associate Director of Advancement to prepare blended major, planned gift and annual fund
• Actively engage in the greater Richmond Community to identify new prospects and expand the Garden’s donor community while continually building the
• Work to develop natural partners across the Garden to strengthen donor ties to the
• Prepare briefings, stewardship plans and other correspondence for prospects and donors, collaborating as necessary with the CEO, CAO, Associate Director of Advancement and other Garden Directors and
• Conduct prospect research to help inform the identification and cultivation of
• Create donor contact reports in our Raiser’s Edge